General Product Safety Regulation (GPSR) – Ensuring Safe Products for the EU Market

The General Product Safety Regulation (GPSR) (EU) 2023/988 is the latest EU regulatory framework designed to ensure all consumer products placed on the EU market are safe for use. It replaces the General Product Safety Directive (GPSD) 2001/95/EC and introduces stricter obligations for manufacturers, importers, and distributors.

At Representa, we ensure your products not only meet but exceed European Unions tandards through diligent representation, continuous compliance support, and proactive guidance. With a commitment to efficiency, transparency, and customer satisfaction, we act as the bridge between your business and the European market.

General Product Safety Regulation (GPSR) – Ensuring safe products for the EU Market

The General Product Safety Regulation (GPSR) (EU) 2023/988 is the latest EU regulatory framework designed to ensure all consumer products placed on the EU market are safe for use. It replaces the General Product Safety Directive (GPSD) 2001/95/EC and introduces stricter obligations for manufacturers, importers and distributors.

At Representa GmbH, we help businesses comply with GPSR requirements, ensuring that products meet EU safety standards, avoiding penalties and ensuring market access.

📌 Non-compliance with GPSR can lead to severe fines, product recalls and bans!

Why is GPSR important for your business?

✔️ Legal Requirement – Ensures compliance with EU product safety laws
✔️ Consumer Protection – Reduces risks associated with dangerous or defective products
✔️ Market Surveillance Compliance – Prevents product recalls and bans due tosafety concerns
✔️ Obligations for Online Sales – Ensures e-commerce and third-party sellersalso comply

📌 If your company sells products in the EU, you MUST comply with GPSR!

Who does GPSR apply to?

✔️ Manufacturers

  • Ensure products are designed & manufactured safely
  • Conduct risk assessments & maintain technical documentation
  • Provide clear labeling, instructions and safety warnings
  • Appoint an EU Authorized Representative if based outside the EU

✔️ Importers

  • Verify that the manufacturer complies with GPSR
  • Ensure proper CE Marking, safety labeling and technical documentation.

✔️ Distributors & Online Sellers

  • Verify that the product is compliant before selling in the EU
  • Cooperate with market surveillance authorities in case of product safety issues

📌 GPSR applies to ALL consumer products except those already covered by sector-specific regulations (e.g., food, chemicals)!

How to comply with GPSR – Step by step guide

Step 1: Conduct a Product Risk Assessment

✔️ Identify potential safety hazards in design, materials and usage
✔️ Assess risks based on intended & foresee able use
✔️ Implement preventive measures to reduce risks

📌 Representa GmbH helps manufacturers conduct risk assessments and ensure full compliance!

Step 2: Ensure Proper Labeling & Documentation

✔️ Provide clear instructions and safety warnings for consumers
✔️ Include manufacturer/importer contact details on the product
✔️ Maintain a Technical File with product specifications, test reports and compliance declarations

📌 Authorities can request documentation at any time - failure to provide it may result in fines or a market ban!

Step 3: Appoint an EU Authorized Representative (For Non-EU Manufacturers)

✔️ Non-EU businesses MUST appoint an EU Authorized Representative to handle compliance
✔️ Representa GmbH acts as your official regulatory liaison with EU authorities
✔️ We store technical files and ensure compliance with market surveillance requests

📌 Without an EU Authorized Representative, non-EU products may be rejected at customs!

Step 4: Ensure Market Surveillance & Incident Reporting

✔️ Monitor product performance & customer feedback for safety concerns
✔️ Report any serious safety risks or incidents to EU authorities within 2 working days
✔️ Implement corrective actions or product recalls if necessary

📌 Representa GmbH supports businesses in handling product safety incidents and regulatory actions!

What happens if you don’t comply with GPSR?

🚨 Fines & Penalties – Businesses can face fines of up to 4% of annual EU revenue
🚨 Product Recalls – Unsafe products can be removed from the market or banned from sale
🚨 Customs Blocks – Non-compliant products may not be allowed into the EU
🚨 Legal Liability – Companies can be held responsible for consumer harm caused by unsafe products

📌 Avoid risks - Representa GmbH ensures your business meets all GPSR compliance requirements!

Why choose Representa GmbH for GPSR Compliance?

✔️ Expert Compliance Support – Over 25 years of experience in EU regulations
✔️ Fast & Reliable Compliance Process – Get GPSR compliance quickly
✔️ Dedicated EU Authorized Representation – We handle all regulatory inquiries
✔️ Risk Assessments & Technical Documentation Support – Ensuring compliance at every step

📌 With Representa GmbH, you stay ahead of compliance risks and secure your EU market success!

Get Started – Book a free Consultation

📩 Ready to enter the EU market? Ensure your compliance today!

Representa GmbH
Call us at: +49 5232 975135-0
Email: info@eu-representa.com
Visit us: www.eu-representa.com

Your gateway to a successful and fully compliant EU market entry starts with Representa GmbH!

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