Your Official EU Authorized Representative in the EU
Your Official EU Authorized Representative in the EU

Background &
Legal Framework
Background &
Legal Framework
EU law requires non‑EU manufacturers to appoint an EU Authorized Representative (AR) to sell regulated products in Europe. The AR ensures technical documentation is available for inspection, acts as the legal contact, and communicates with market authorities. Article 4 of Regulation (EU) 2019/1020 makes an EU economic operator mandatory for CE‑marked goods. The GPSR (EU 2023/988) further strengthens enforcement from December 2024.
Customer Risks
Customer Risks
Shipments blocked at customs for missing AR details
Shipments blocked at customs for missing AR details
Shipments blocked at customs for missing AR details
Risk of fines, corrective actions, or sales bans
Risk of fines, corrective actions, or sales bans
Risk of fines, corrective actions, or sales bans
Marketplace delisting (Amazon, Zalando) without EU contact
Marketplace delisting (Amazon, Zalando) without EU contact
Marketplace delisting (Amazon, Zalando) without EU contact
Lost trust from distributors and retailers
Lost trust from distributors and retailers
Lost trust from distributors and retailers
How Representa Supports You
How Representa Supports You
Fast Appointment
Appointed as your official EU AR within 24–48h.
Packaging Details
Our name and address provided for product packaging and DoC.
Documentation
We maintain your technical documentation for 10 years.
Authorities
We handle authority inquiries and inspections.
Monitoring
Continuous regulatory updates and alerts.
Annual Review
Proactive compliance updates every year.
Fast Appointment
Appointed as your official EU AR within 24–48h.
Packaging Details
Our name and address provided for product packaging and DoC.
Documentation
We maintain your technical documentation for 10 years.
Authorities
We handle authority inquiries and inspections.
Monitoring
Continuous regulatory updates and alerts.
Annual Review
Proactive compliance updates every year.


Why Representa Is
the Perfect Partner
Why Representa Is
the Perfect Partner
Recognized Authority
Recognized by the U.S. International Trade Administration (ITA).
Cross-Industry Expertise
Extensive experience across electronics, toys, cosmetics, and consumer goods.
Direct Senior Support
Personal assistance from senior experts – no call centers.
Transparent Collaboration
Clear pricing, defined deliverables, and predictable outcomes.
Recognized Authority
Recognized by the U.S. International Trade Administration (ITA).
Cross-Industry Expertise
Extensive experience across electronics, toys, cosmetics, and consumer goods.
Direct Senior Support
Personal assistance from senior experts – no call centers.
Transparent Collaboration
Clear pricing, defined deliverables, and predictable outcomes.
Step‑by‑Step
Compliance Process
Step‑by‑Step
Compliance Process
Step‑by‑
Step
Compliance Process
Appointment
Sign mandate and provide product portfolio
Appointment
Sign mandate and provide product portfolio
Documentation Review Representa validates technical files
Documentation Review Representa validates technical files
AR Registration
AR details provided for packaging/DoC
AR Registration
AR details provided for packaging/DoC
Monitoring
Ongoing updates and alerts
Monitoring
Ongoing updates and alerts
Renewal
Annual confirmation and adjustments
Renewal
Annual confirmation and adjustments
Book Your Free
EU AR Consultation

Book here
Book Your Free
EU AR Consultation

Book here
Book Your Free
EU AR Consultation

Book here