GPSR label examples for five product types
GPSR label examples for five product types, field by field: what goes on the product, what may go on the box and what your online offer must repeat.
Your GPSR Responsible Person in the EU
Since 13 December 2024, consumer products covered by the GPSR need an economic operator established in the EU before they are placed on the EU market. We take this role as your Responsible Person by written mandate, named on your products and online listings.
You sell consumer products into the EU
You make consumer products outside the EU and sell them through marketplaces, your own shop or distributors. Marketplaces ask for your EU Responsible Person, and your labels and listings must name one.
What applies to your products
The General Product Safety Regulation (GPSR) covers products intended for or likely to be used by consumers.
An economic operator in the EU
A consumer product may only be placed on the EU market if an economic operator established in the EU handles defined tasks for it.
Regular checks where risks require
Where the product's risks call for it, the Responsible Person regularly checks it against the technical documentation and the required labeling.
Contact details on product and listing
Its name, postal and electronic address go on the product, packaging, parcel or an accompanying document, and into every online offer.
Labels, Manuals & Product InformationAccidents reported through the Gateway
If you are outside the EU, your Responsible Person must make sure an accident it learns of is notified via the Safety Business Gateway.
Market Surveillance & Ongoing Compliance
What we do within the agreed scope
We act under a written mandate for the tasks it names, while you remain the manufacturer, responsible for your product, its design, risk analysis and technical documentation.
Talk to our teamYour Responsible Person in the EU
Named by written mandate on your products, packaging and online listings, with our postal and electronic address.
Documentation verified
We verify that your GPSR technical documentation exists and make sure it can be provided to authorities on request.
Checks of products and labels
Where your products' risks call for it, we check them against your documentation and labeling rules and document these checks.
Contact for authorities and marketplaces
We answer authority requests, provide documents, cooperate on corrective action and confirm our role to marketplaces.
Accident notifications
If we learn of an accident, we make sure it is notified through the Safety Business Gateway, coordinated with you.
What we need from you
- Product list with photos, models and batch numbers
- Risk analysis and technical documentation
- Labels, packaging artwork and instructions
- Safety information in the languages of your markets
- Your sales channels and marketplace accounts
- A contact person for safety incidents
How it works
01
First conversation
You tell us about your products and sales channels. We check whether the GPSR applies and what is missing.
02
Documents and mandate
You send your documentation and labels. We review them, and you sign the written mandate.
03
Labels and listings
We give you our details for labels and listings and point out what to correct before launch.
04
Ongoing role
We stay your contact for authorities and marketplaces, run the agreed checks and handle accident notifications with you.
Questions about the GPSR Responsible Person
Can a marketplace be my GPSR Responsible Person?
Not as a marketplace that only connects you with buyers. A fulfillment service provider in the EU that stores and ships your products can take the role for those units, but only if no EU manufacturer, importer or Authorized Representative exists for the product (Article 4(2)(d) of Regulation (EU) 2019/1020).
Can a company in Great Britain or Switzerland be my Responsible Person?
No. Article 16(1) GPSR requires an economic operator established in the EU; under the Windsor Framework, one established in Northern Ireland also qualifies. One operator in the EU or Northern Ireland can cover both markets, according to the UK Office for Product Safety and Standards.
Do CE-marked products need a separate Responsible Person?
Usually not. Article 16 GPSR does not apply to products under EU harmonization legislation (Article 2(1)). For products under the acts listed in Article 4(5) of Regulation (EU) 2019/1020, the economic operator under its Article 4, such as your Authorized Representative, takes the role, and online offers name it (Article 19(b)).
Does the Responsible Person keep my technical documentation?
It does not have to store it. It must verify that the documentation exists and make sure it can be provided to authorities on request (Article 4(3)(a) of Regulation (EU) 2019/1020). You keep it available for 10 years after the product is placed on the market (Article 9(3) GPSR).
Which details must my online listing show?
Your name and postal and electronic address; if you are outside the EU, the Responsible Person's name, postal and electronic address; information identifying the product, including a picture; and warnings and safety information in a language set by the country of sale (Article 19 GPSR).
Insights on this topic
EU Responsible Person at customs: what happens without one
No EU Responsible Person for your product? What customs and market surveillance authorities can do, how long a hold lasts and what changes in 2027.
Does the GPSR apply to software and digital products?
Does the GPSR apply to digital products? When apps and software count as products, when a firmware update is a substantial modification, and who answers.
Send us your product list
We check which of your products fall under the GPSR and tell you what your labels and listings still need.
Get in touch with our team of experts
Tell us what you manufacture and where you want to sell. We identify the requirements for EU and UK market access and come back to you with the next steps.